Each serve of Geraldine's Sober Sorbet came with a free sobering fact.
[Image transcript] Geraldine hands over a cup of sorbet: 'Remember. All of your memories are in constant flux. Even your memory of eating this sorbet, itself an emblem of memory's inexorable decay, will change each time you remember it. We are always melting.' Customer: 'Oh. Oh, okay. Thanks.'